Category: Blog

Blog

16 Dec 2023

Decoding the Complexity of Open-Ended Customer Feedback: AI’s Role and the Unresolved Challenges

Understanding customer sentiments and opinions is a cornerstone of successful business strategies. In today’s digital age, companies amass..

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Blog

10 Dec 2023

The Key Challenges for CX leaders in 2024

In today’s rapidly evolving business landscape, the role of Customer Experience (CX) leaders has become pivotal in steering..

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Blog

27 Nov 2023

A Strategic Approach: Proactive vs Reactive CX Management

In today’s highly competitive business landscape, customer experience (CX) has become a critical differentiator for companies. The way..

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Case Studies, Blog

8 Nov 2023

Case Study: The Success Story of Passenger Experience at iGA Istanbul Airport

iGA Istanbul Airport, which has the largest terminal in the world and serves in the main terminal building..

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Blog

11 Oct 2023

Do you know your company’s CX maturity level?

Determine your business’s CX maturity level with the four-level approach. The importance of customer experience is emphasized at..

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Guide, Blog

7 Oct 2023

Guide: How to Calculate Return on Investment in Customer Experience?

Customer experience has been among the hottest topics in boardrooms in recent years. C-level managers, especially CXO and..

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Blog, Case Studies

8 Aug 2023

Case Study: Flormar – Breaking Records with NPS Score and Flawless Customer Experience

Flormar caters to its customers’ cosmetic needs with its 136 stores spread across all corners of Turkey. The..

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Blog

11 Jun 2023

What should be considered when designing an experience survey?

Brands must listen to and understand their customers on the path to delivering flawless customer experiences. Experience surveys..

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Blog

25 Apr 2023

Gather Feedback from Your App Using Wiseback Mobile SDK

In today’s business landscape, mobile applications take center stage in the customer experience offered by many companies. To..

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CX Trends 2023 Wiseback

Blog

26 Dec 2022

5 Topics You Should Pay Attention To In Customer Experience In 2023

Consumers demanded brands to provide a better experience in 2022. Brands that listened to their customers and improved..

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