Author: Wiseback

Blog

13 Feb 2024

Why Does Personalised Customer Experience Matter?

Today we are going to talk about one of the most prominent areas of today’s experience world: Personalized..

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Blog

9 Jan 2024

The Evolution of CX from Past to Present

The Evolution of CX from Past to Present Customer Experience (CX) has changed step by step from past..

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Blog

24 Dec 2023

Three Inspiring Customer Experience Success Stories from 2023

As we bid farewell to 2023, businesses are continuing to set their goals for 2024. In the upcoming..

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Blog

16 Dec 2023

Decoding the Complexity of Open-Ended Customer Feedback: AI’s Role and the Unresolved Challenges

Understanding customer sentiments and opinions is a cornerstone of successful business strategies. In today’s digital age, companies amass..

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Blog

10 Dec 2023

The Key Challenges for CX leaders in 2024

In today’s rapidly evolving business landscape, the role of Customer Experience (CX) leaders has become pivotal in steering..

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Blog

27 Nov 2023

A Strategic Approach: Proactive vs Reactive CX Management

In today’s highly competitive business landscape, customer experience (CX) has become a critical differentiator for companies. The way..

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Case Studies, Blog

19 Nov 2023

Case Study: İKSV & Audience Experience

Istanbul Foundation for Culture and Arts (İKSV) managed to achieve its goal of providing a perfect audience experience..

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Case Studies, Blog

8 Nov 2023

Case Study: The Success Story of Passenger Experience at iGA Istanbul Airport

iGA Istanbul Airport, which has the largest terminal in the world and serves in the main terminal building..

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Blog

11 Oct 2023

Do you know your company’s CX maturity level?

Determine your business’s CX maturity level with the four-level approach. The importance of customer experience is emphasized at..

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Guide, Blog

7 Oct 2023

Guide: How to Calculate Return on Investment in Customer Experience?

Customer experience has been among the hottest topics in boardrooms in recent years. C-level managers, especially CXO and..

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